Customer Relationship Life Cycle

With its Multi-channel Customer Relationship offering, Business & Decision enables clients to handle all customer interactions, throughout the customer life cycle (prospect, customer, service request and after sales service, etc.), ensuring consistency of interaction/service quality and a joined-up approach across channels.

• Sales (pipeline, sales activity, order placement, etc.)

• Customer service and contact centres

• Distributor and partner management

• Social networks utilisation

• Self-service and e-CRM